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Volume 17, No. 4
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February 17, 2006
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- NEWS FLASH – Vickie's New Book Is Already #4 on Amazon's Women in Business List
- NEWS FLASH – A Roaring Start to 2006 for 3 NACLNC® Contest Winners
- BEST PRACTICES IN MARKETING – 9 Ways to Increase Your Fees
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NEWS FLASH
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Vickie's New Book Is Already #4 on Amazon's Women in Business List
From Vickie L. Milazzo, RN, MSN, JD comes her brand new book, Inside Every Woman: Using the 10 Strengths You Didn't Know You Had to Get the Career and Life You Want
Now. Although only on bookstore shelves for less than a week, Inside Every Woman has already reached #4 on the Amazon list of Women in Business books.
Whether you are considering a career change, just starting your business or you are thriving as a well-established entrepreneur, you possess 10 strengths that will help you achieve lasting success and fulfillment. In her new book, Vickie helps you discover and harness these strengths.
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Ignite your inner fire to reach exciting new levels of growth.
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Harness your intuitive vision to attain your audacious success.
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Use the power of engagement to achieve Big Things in your life and career.
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Flex your agility by diving deep into your passions and stretching further than ever before.
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Intensify your genius with other successful entrepreneurs and mentors.
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Live with uncompromising integrity to attract authentic success.
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Energize your performance with endurance.
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Apply the strength of enterprise to excel at being the CEO of your career and your life.
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Reclaim your energy through frequent renewal to fully enjoy your success.
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Activate fusion by partnering with others to attain the impossible.
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By adding one or two new strengths, you'll realize exponential gains, but the real secret weapon is using all 10 of them.
Inside Every Woman is an indispensable guide filled with compelling stories of real women achieving unreal success. Vickie shares the secrets that made her a multimillionaire and an Inc. Top 10 Entrepreneur. She openly discusses the obstacles she – and the thousands of women she has trained and mentored – overcame on the path to success.
"If your life is less than perfect and your happiness falls short of complete, buck up and buy this book. It's stuffed with good advice, real-life stories and womanly wisdom."
– Michelle Nichols, "Savvy Selling" columnist for BusinessWeek Online
"I began reading Inside Every Woman last night and couldn't put it down! Vickie is truly an inspiration and I believe that my success has continued not only because I have been blessed by God, but because Vickie has provided an excellent example of a successful, savvy woman entrepreneur."
– Suzanne E. Arragg, RN, BSN, CDONA/LTC, CLNC, California
"A book of personal and professional transformation, Inside Every Woman is on fire with goddess energy. If you're not ready to achieve your dreams, don't read this book! Vickie Milazzo has transparently shared the secrets to her magnificent multimillion dollar business success and the keys to the realization of her dreams. Anyone who follows her down-to-earth recipe is destined to reap the reward of their own dreams-turned-reality. The steps are achievable and the outcome life altering. Her formula for activating Female Fusion is brilliance infused with everyday wisdom. Vickie's vision is contagious and her book is pure fuel for the feminine fire. Inside Every Woman will open and activate the goddess within any woman. Vickie Milazzo is a woman on fire!"
– Tamara Borrmann, RN, CLNC, Colorado
Vickie will show you how to amplify your inherent strengths and how to make simple adjustments to your life that will result in profound positive change. With intellect, wit and insight, she coaches you through an exploration of your hidden strengths – strengths that will help you become the CEO of your career and life.
Inside Every Woman, just published by John Wiley & Sons, Inc., is available wherever books are sold, or order now at Amazon.com.
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NEWS FLASH
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A Roaring Start to 2006 for 3 NACLNC® Contest Winners
In honor of our 2006 NACLNC® 11th Annual Conference, "Discover Your Natural Edge for CLNC® Success," the Institute held three fun contests. We are delighted to announce our winners.
CLNC® Success Story Contest Winner –
Carol Riley, HHA, RN, CNAA, HFA, CLNC, Indiana
What began as a "little business" for Carol has definitely changed. She has
grown her CLNC® practice substantially by using Vickie's marketing strategies. This
success has afforded Carol more financial freedom to enjoy her hobbies. Carol's
inspiring story won her FREE registration (a $750 value) to the 2006 San Diego Conference PLUS hotel accommodations for three nights.
CLNC® Memorable Case Contest Winner –
Jan Boswell, RN, BSN, CLNC, Alabama
Jan describes her memorable first case as a CLNC® and gives her best advice to fellow beginners: "Just do it!" Jan receives FREE registration to the world's largest conference for legal nurse consultants and three FREE nights at San Diego's Town and Country Resort.
CLNC® Case Report Contest Winner –
Colleen Galligan, RN, BSN, CDDN, CLNC, Florida
Colleen submitted a compilation of nine personal injury case summaries. She's the
winner of the biggest prize: FREE registration to the 2006 NACLNC® 11th Annual Conference, three nights at San Diego's Town and Country Resort PLUS $500.00 in cash!
Congratulations to all our winners! See you in San Diego.
Vickie L. Milazzo, RN, MSN, JD
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BEST PRACTICES IN MARKETING
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9 Ways to Increase Your CLNC® Fees
by Vickie L. Milazzo, RN, MSN, JD
- Charge the highest possible fee. Don't enter the legal nurse consulting market charging too little. If you do, you're leaving money on the table that you will never get back.
- Learn to say "No." No is the most powerful word in the dictionary. The easiest way to start charging higher fees is to be willing to say "No." This frees you to walk away from a deal that does not support your vision of yourself as a highly paid consultant. You don't have to have every attorney's business. There are 1,104,706 attorneys out there. You only need two or three to keep you busy full-time.
- Resist the temptation to charge too low just to get the business. Only offer a discount to an attorney who is willing to guarantee a substantial amount of business each month. Never discount out of desperation.
- Increase your CLNC® fee 5-10% every year. Small increments pay off substantially down the road, yet attorneys don't consider small increases substantial in their overall budget.
- When you have more business than you can handle or want, this is the perfect time to significantly increase your fee. Start increasing with your least important attorney-clients – one at a time. You can also subcontract or hire employees to meet the increased workload. Leveraging others' time is one of the smartest and quickest ways to increase your revenue.
- When you are giving more value, it's time to increase your fee. For example, if you have been a CLNC® for 10 years and you can screen a case in one hour, you're giving more value than the beginner who might take eight hours to screen a comparable case.
- Clearly define your USP, develop a solid gold reputation and brand yourself as the indispensable consultant your attorney-clients cannot live without. Attorneys will seek you because of who you are, your reputation and your brand. When people seek you, you are in the driver's seat when it comes to fees.
- Let go of difficult clients who expect you to work for low fees. You must manage not only your time and your billable hours but also your energy. A difficult client actually drains both your time and your energy. It's time to let him go and open the door for an attorney who values you and will pay accordingly.
- Give value for the dollar and produce superb work product. Smart attorneys understand that a CLNC® who charges $150/hour provides higher value than an untrained legal nurse consultant who charges $75/hour.
Vickie L. Milazzo, RN, MSN, JD is the founder and president of Vickie
Milazzo Institute. She is credited by The New York Times with creating the
legal nurse consulting profession in 1982. Inc. named her to the Top 10
Entrepreneur list. She is the recipient of the Nursing Excellence Award for
Advancing the Profession and the Stevie Award (business's Oscar®) as
Mentor of the Year. Vickie has revolutionized the careers of thousands of
RNs. She is the author of Inside Every Woman: Using the 10 Strengths
You Didn't Know You Had to Get the Career and Life You Want Now,
published by John Wiley & Sons, Inc. Buy this anticipated bestseller now at www.Amazon.com or wherever books are sold.
Send your best technique for increasing CLNC® fees to feedback@LegalNurse.com.
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